Isaac
Years ago
Spirit-NBL crisis meeting over small crowds
Tim Morrissey, never short of opportunities to rail against missed opportunities in Sydney basketball, writes today about a meeting between the NBL and Sydney Spirit.
NBL boss Chuck Harmison will hold a crisis meeting with the Spirit this week to address the alarming lack of support for Sydney's only basketball team, which is heading for a $1 million loss.Here are my suggestions to try and fix this:
The Spirit reportedly lost around $800,000 last season when they were called the West Sydney Razorbacks. However, since rebranding themselves following the demise of the Sydney Kings all they've achieved is alienation from the majority of fans from both organisations.
That was highlighted by Friday night's dismal crowd of 1,476 at the Spirit's showcase game against Brian Goorjian's new club, the South Dragons, at the Sydney Entertainment Centre.
1. Go back in time.
2. (optional) Don't vote against giving the Kings more time to stay in the league (pissing off their fans in the process).
3. Pick a venue and stick with it.
4. Don't change your name to something already used by a WNBL team (a freebie poll on OzHo showed that 'Sydney Razors' was your best bet if you absolutely had to change something).
5. Don't transparently try to appeal to abandoned Kings fans.
6. Don't alienate your few existing fans by trying to pick up the Kings fans as well.
7. Don't get the kid down the road to create your corporate brand.
8. ???
9. Profit!
Now, admittedly, #1 could be a challenge, but CEO Steve
Here's the full article
What would you do?