GuessWhosBACK
Years ago

NBL Ratings way down this week

22 K on Fri
24 K on Sunday..

way down from the 50 K average..

can anyone tell me whats gone wrong?

Topic #33091 | Report this topic


Mick  
Years ago

Who were the teams that were playing? Did that have any effect? (ie. small markets?)

Reply #444178 | Report this post


Wildcat Fan  
Years ago

Sydney on Friday, Melbourne on Sunday. 2 Biggest markets playing home games. Its a head scratcher thats for sure!

Reply #444180 | Report this post


GuessWhosBACK  
Years ago

Hope it picks back up, and fast... 50 G ratings arent that great but 20 is terible

Reply #444181 | Report this post


Anonymous  
Years ago

Tigers can't fill their own small venue and you wonder why the ratings are down?
Kings on TV? It's Kings vision.

Reply #444183 | Report this post


Anonymous  
Years ago

Down down, ratings are down

Reply #444191 | Report this post


Benno  
Years ago

no ennis

Reply #444194 | Report this post


Proud  
Years ago

I'm shocked, there was no Bathurst or Phillip Islamd MotoGP to contend with and with test match cricket on its way Sundays should be seeing growth but wow I can't understand how they are so low.

Anyone know if Brisbane was the highest for the country?

Reply #444201 | Report this post


Anonymous  
Years ago

Sydney rates poorly, as do regional teams. But it's just as likely a few people who normally watch were out. The way the ratings work that could account for 30,000. Only useful for trends, if it happens repeatedly like in past seasons that is a worry.

Reply #444205 | Report this post


Anonymous  
Years ago

Too many Sydney games, people are getting sick of watching them.

Reply #444211 | Report this post


natwhereyouat  
Years ago

A few factors for Friday's poor ratings.

1. Game in Sydney, so it was delayed by at least 2 hours on TV. Compared to Perth games where they are live in the eastern states.

2. Sydney games don't rate.

3. Kings played Cairns. Those figures don't include regional areas like Cairns. That would make a difference, not tens of thousands, but a difference none the less.

Sunday's game, pretty much same as the above.

1. Doesn't take into account the regional figures like W'gong.

2. The Hawks don't really rate that well on TV. Although usually rate higher than the Kings. Throw in the fact that the Hawks are also last...


But with all the "fans" canceling their NBL TV subscriptions and choosing to stick with the 2 TV games per week, you'd think if anything games would rate higher?

Reply #444216 | Report this post


Camel 31  
Years ago

Sunday, feelings incoherent, Ch10 showing golf instead of NBL, think I'll go out and go for a walk, not much happening here, nothing ever does.
Later, seems there was a game on One.

Reply #444225 | Report this post


The Situation  
Years ago

What was the story behind Carfino appearing less than enthusiastic, so Gaze tried to pick up the slack, possibly after reading tweets about it?

Reply #444231 | Report this post


Bear  
Years ago

Let's face it guys, the promotion and advertising on Ch10 or HD One is not really in your face is it?

Reply #444232 | Report this post


paul  
Years ago

"But with all the "fans" canceling their NBL TV subscriptions and choosing to stick with the 2 TV games per week, you'd think if anything games would rate higher?"

There's not really a direct correlation between the two, as ratings simply come down to the small number of people with ratings boxes. Given the numbers for both are in the low 1000s the odds of someone having both NBL.TV and a ratings box are low.

Those ratings shouldnt really be a surprise, from memory theyre similar to similar games in previous years and nothing has changed this year to increase that.

Reply #444236 | Report this post


Anonymous  
Years ago

(Whistle)Referees and (whistle) the new (whistle) rules. (Whistle) Boring (whistle).

Referees (whistle) keep blowing (whistle) their bloody (whistle) whistle.

(Whistle) even (whistle) found their (whistle) into this (whistle) post (whistle) (whistle).

Reply #444237 | Report this post


Jack Toft  
Years ago

Wasn't there some stats showing that the fouls have actually dropped this season? And that the scoring has actually gone up?

The AFL and Seven have it down pat pretty well. You know that the weekend is basically. Friday night game, Sat arvo game, Sat night game, Sun arvo game.

With the NBL, is there a telecast this week? Is it on ten, 11, or 12? What time does it start?

There is too much uncertainty which means you can't build a loyal following.

Reply #444243 | Report this post


Bear  
Years ago

Nail on the head Jack, I agree mate, too hard to follow the schedule of the NBL, far too hard...

Reply #444245 | Report this post


Camel 31  
Years ago

OneHD commentator fouls are less than this time last year but scoring is up, which means less holding going on. Also mentioned the League's reigning threepoint shooting champ was playing.

Reply #444249 | Report this post


Mick  
Years ago

The newly mandated whistles are a double edged sword. Your casual punter wants to see a fast game with more dunks and slashing but at the same time they don't want the game to be soft (as full-time NRL or AFL fans they are used to a bit of rough and tumble).

The league needs to pick up on this on quit calling ticky tack fouls in the post. Keep the ballhandlers free and loose on the perimeter and the rest will follow. Let the big men jostle. NZ vs TSV on the weekend was a joke. There was one passage where I swear to go there was a turnover from an offensive foul (usually a screener) in about 5 consecutive possessions at one point. That stuff just makes your casual fan scratch their head, grab another beer and change the channel.

Reply #444251 | Report this post


Michael D  
Years ago

Pretty simple stuff, really.

1. The scheduling of three games on a single night on Friday has to have an impact. Particularly when one of those non-TV games took out two of the capital city markets in Adelaide and Melbourne. Some people will watch games back to back. Others, particularly if they've attended one of the games in question, won't.

2. The 2hr delay appeared for the first time this season, which would also naturally have an impact. (People already seeing the scores, people less inclined to watch because it's not 'live', etc.)

3. No Perth games. Every weekend to date has had one on TV. Fact is they are the most popular TV team and have the most marketable player, James Ennis, who's getting a fair bit of hype right now. Of course that's going to be a factor.

4. The Sunday game was shifted to One (at least in some markets? It wasn't really properly communicated). We know from last year that this meant a noticeable drop in ratings. The only exception to that notion was earlier this year but that was a Wildcats game. Very hard to get over 40k when it's not on the channel people expect it to be on, especially when that channel is a primary channel (lots of passers by that could potentially tune in).

5. Two regional teams. As said above that's not factored in to capital city ratings.

6. The inevitable correction. Numbers have been very, very good relative to previous seasons so far. But we know from those seasons that numbers can be volatile from week to week, jumping up and down unexpectedly. It hadn't happened yet this season and it was always going to happen. Not everything follows a perfectly neat trajectory.

Instead of reacting to a sample size of two, you have to look at the trend overall, which is incredibly positive. And even then, let's be realistic.

Even the 22k for Sydney-Cairns was better than the 17k that watched the same two teams in the same timeslot on the same channel in Round 8 last year. The 24k on Sunday was up on another early season Hawks game last year (vs. Adelaide) that was on a Sunday and shifted to One. That game had - wait for it - 12k.

Settle down, everyone. This is not the end of the world. People looking to draw ridiculous conclusions (the league is going down hill!!!!) can look elsewhere.

Reply #444254 | Report this post


Isaac  
Years ago

With the NBL, is there a telecast this week? Is it on ten, 11, or 12? What time does it start?

There is too much uncertainty which means you can't build a loyal following.
It's actually quite consistent. Friday night is delayed (on One), Sunday is live (in the East, and Ch 10).

Reply #444257 | Report this post


GuessWhosBACK  
Years ago

Michael D, we have 1 year left of our contract with Ten... ratings DO have to continue to rise..

Reply #444289 | Report this post


GuessWhosBACK  
Years ago

Michael D, we have 1 year left of our contract with Ten... ratings DO have to continue to rise..

Reply #444290 | Report this post


Wildcat Fan  
Years ago

I like what Michael said - very much agree with that.

My thoughts:

I think it could also be a case of seeing the same teams over and over and people get bored of that especially when there is no real 'blockbuster' game anymore (IMO). There isn't much in the way of strong rivalries either.

As the season gets older, we see the same teams playing each other. Start of the season is fine because interest is much higher, fans are starved of some hoops action, but once say non Sydney Kings fans (for example) see the Kings play for the 5th time already they may tune out by then. A competition with only 8 teams does get boring at stages.

I also think Carfino does a lot of harm to the broadcast. His lack of enthusiasm and predictable calling (he uses the same cliches all the time) really are noticeable and Im sure will have an effect on whether casual fans want to watch the game or not.


Reply #444291 | Report this post


I have a ratings box at home. What makes these numbers more concerning is each person entered in a ratings box (including guests) = around 2,500 for stats. It's only a small sample size but if yo do the maths, it's not many people tuning in.

Our house normally watch the games, but was at the game on Friday Night and Sunday's game got moved to One HD with no real warning. I had recorded it to watch Sunday night but ended up with whatever was on channel 10.

Reply #444300 | Report this post


Michael D  
Years ago

GuessWhos, ratings are continuing to rise. They're still up on this time last year. The ratings on the weekend were up on equivalent games from last year.

What more can we really ask for? An improvement week-to-week every single week, regardless of who's playing, regardless of the channel, regardless of whether the games are live or delayed, regardless of factors that force competition for eyeballs? It doesn't work like that, sadly.

Reply #444303 | Report this post


paul  
Years ago

"I have a ratings box at home. What makes these numbers more concerning is each person entered in a ratings box (including guests) = around 2,500 for stats. It's only a small sample size but if yo do the maths, it's not many people tuning in."

That's what makes individual ratings figures very unreliable. Assuming there are four people in that family that's 10K gone already.

These figures shouldnt be analysed in isolation, especially as these are non-recorded, average, metro numbers. These arent the numbers TV execs take notice of.

Reply #444309 | Report this post


Anonymous  
Years ago

Don't worry the NEW NBL will fix it hahahaha

Reply #444384 | Report this post


Anonymous  
Years ago

"These arent the numbers TV execs take notice of."

They're pretty much the only ones media buyers give a shit about though.

Reply #444402 | Report this post


paul  
Years ago

No, theyre not. They look at the final numbers, the locations, the demographics, the consistency of audience etc. None of which would all that good for the NBL either I would guess.

Reply #444421 | Report this post


Anonymous  
Years ago

The ratings aren't down. First few rounds always get more and then it goes down to the 20k mark.

Reply #444794 | Report this post


GuesswhosBACK  
Years ago

Well... no matter how you cut it,... 50 thousands better then 20.. and I hope we creep back up mthat way this week

Reply #444797 | Report this post


Michael D  
Years ago

41k last night. Waiting for the 'NBL Ratings way up this week' thread...

Reply #445199 | Report this post


GuesswhosBACK  
Years ago

lol. I wouldnt call that way up. 70 thou for NBL would be way up.

Reply #445202 | Report this post




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