Isaac
Years ago

BA's new slogan: Basketball - everyone's game

BA brand launch tagline?

Basketball - everyone's game

Can anyone in Melbourne confirm?

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DJ Rod
Years ago

yep see thread about when tams are announced for new nbl

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Camel 31
Years ago

Yes. DJ Rod is there, on when are team announced.

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DJ Rod
Years ago

nah not me but a friend is

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Isaac
Years ago

Thoughts? First impression is fairly neutral. Nothing brilliant but not as bad as "It's all fun".

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Isaac
Years ago

bnyq: World record not looking good, but Australian record a certainty.....

That's it. Event over - biggest highlight the dragonfly's http://twitpic.com/2xxbw

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Bizzy
Years ago

Thoughts? First impression is fairly neutral. Nothing brilliant but not as bad as "It's all fun".

Tend to agree, when I hear it I don't jump out of my seat trying to find some NBL to watch, but I certainly don't think it's the worst thing they could have gone with.

IMO just lacks that bit of punch to really interest people.

It also depends how they are going to market the slogan - I wasn't a fan initially of the NBA's "Where amazing happens" but after seeing the marketing they did with the tv ads it certainly was a lot better.

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Kelvination
Years ago

Everyone's game.... does that mean Fox is out as broadcaster of the NBL?

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mystro
Years ago

Everyones game, bar Sydney or Brisbane

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DJ Rod
Years ago

a friend of mine just asked if the irony of the comedy festival also being in Melbourne at the moment has been lost on some people?

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Camel 31
Years ago

'Basketball - everyone's game '
I like it.
Reckon you could do something with it.
Film of juniors, girls and boys, and the stars playing and practising - would be good.

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Kent Brockman
Years ago

i agree with Bizzy as Homer says they got to sas it!

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Bruce Beck
Years ago

And show the families rocking up to the games etc.
It would be a winner.

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bretts the man
Years ago

I reckon their promotion will be similar to the kids kicking the footy all around Aust. for AFL.

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Davo # 14
Years ago

Basketball - Everyone's Game?

I like it. I think it really suits the sport. Have you seen the new branding though? Looks awesome?

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HO
Years ago

no tagline works well unless you cultivate it....few cultivate themselves. Its what you do with it that matters, not what someone might think of it when they read it once.

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Davo # 14
Years ago

I agree. but i reckon they can actually do something with it.

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AndyOG
Years ago

the new slogan should be like the classic EA Sports catchphrase "N B L... Everyone's Game"... ehh or not

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billo
Years ago

The apostrophe posibilties (or apostrobilities as I like to call them) are endless, it could be possessive or an abbreviattion of "Everyone is game".

Ok, so there are 2 apostrobilities, but it's better than 1. Or none.

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BA's new slogan: Basketball - everyone's game

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