BA to produce white paper on NBL growth
Surprised that this wouldn't have already been done?
The article in full is very waffly so I bolded one of the few bits worth reading:
"Much of this progress is a result of the NBL Strategic Plan, which has set forecast targets for 2014/15 and identified short to medium term strategic priorities and key actions.Full article
“While the NBL is on track to meet attendance and membership targets, the reality is that there is more we can do to grow the League, particularly when it comes to expansion in major metropolitan markets, television viewership and financial return to our Clubs."
Ms Keneally said the Board of Basketball Australia have resolved to produce a White Paper that examines options for the future strategic growth of the NBL.
The NBL White Paper will build on the NBL Strategic Plan, defining and evaluating further strategic options with the aim of arriving at a clear direction - endorsed by the Board and the NBL – to give the League the best opportunity at financial success.