NBL to announce international broadcast deals
"Next Stars signings LaMelo Ball, RJ Hampton, Terry Armstrong and Didi Louzada are all drawing more viewers to the NBL with Ball's game on Friday night in Hobart attracting over 100,000 viewers to a live stream.
"Our overseas audiences are multiples and multiples beyond our local audiences. It's a local Tasmanian play, a national play and an overseas play," Kestelman said.
"The Next Stars program is already a huge success and we haven't even started the season yet.
"They are our window to the world and the coverage we've had in the US surpassed my expectations and those were very high.
"We'll be announcing some new broadcasting deals over the next few days that will exposure our game even further internationally.""