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Anonymous
Two years ago

#38169

Worst NBL television ratings in history?

Melbourne v Illawarra 27,586 on GO (I bet Channel 9 still wouldn't be happy with that figure) no idea how it rated on Fox.

Adelaide v Perth 3663

Sydney v Cairns 1917

These are appalling figures. Yes they are on Fox Sports News channel ATM but still terrible.

I know it's early but unless something drastic changes, you can bet that Foxtel will tear up the contract at seasons end.

I'm not being negative, just being realistic :-(

Report this topic


 

Anonymous
Two years ago
11:05 12 Oct 15

Reply #554159

re: Worst NBL television ratings in history?

Actually - you are being negative!

So what were the expected ratings? Per city, per demographic? Oh you have no idea and are only guessing?
Thought so!

What were the ratings last week to the corresponding shows on the same channels? Oh no idea again?

So assuming you are actually a basketball fan why wouldn't you look for positives? Couple of fast paced exciting games. Some great highlights and good crowds at the games?

Nah its easy to sit at the keyboard and take pot shots telling everyone how shit the sport is and that its all going to crumble at season end.


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Anonymous
Two years ago
11:11 12 Oct 15

Reply #554164

re: Worst NBL television ratings in history?

I am a HUGE NBL fan mate.

Do you honestly think that 1917 NATIONALLY for Sydney v Cairns is decent?

OR Adelaide v Perth 3663 NATIONALLY for Adelaide v Perth is decent?

Come on, no matter how entertaining the games are, if people aren't watching them on TV, Foxtel will not broadcast them.. SIMPLE... PERIOD.

I have watched the NBL for 23 years and I cannot remember the ratings being this low EVER


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hm
Two years ago
11:13 12 Oct 15

Reply #554165

re: Worst NBL television ratings in history?

A bit too early to worry too much about ratings. Worry if it is like this in 2 months


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paul
Two years ago
11:14 12 Oct 15

Reply #554167

re: Worst NBL television ratings in history?

Those are just normal ratings compared to the last time the NBL was on Fox, and it's currently on a channel with virtually no lead-in audience, compared to a main channel Fox Sports channel back then.

I would say 28K going up against Bathurst was about what Nine was expecting. No one makes judgements on one game, particularly given rating figures generally need a much larger sample to be considered accurate.

It's almost as if the poster thinks that's exactly how many people were watching! Perhaps we could rename this the worst thread in NBL history?


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Dave
Two years ago
11:16 12 Oct 15

Reply #554168

re: Worst NBL television ratings in history?

Where did these ratings come from? seems really low. There was a fair bit of social media activity etc. regarding the broadcasts (mainly their errors), would have thought they would have been a lot higher.


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Anonymous
Two years ago
11:16 12 Oct 15

Reply #554169

re: Worst NBL television ratings in history?



"So what were the expected ratings? Per city, per demographic?"

Let me ask you this question.

If you were CEO of Foxtel, would you telecast a sport that can't even rate at 4000 Nationally?

Please answer that question honestly


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paul
Two years ago
11:17 12 Oct 15

Reply #554170

re: Worst NBL television ratings in history?

The CEO wouldn't be drawing any conclusions on one round, because he knows those figures will be irrelevant come years end.


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Anonymous
Two years ago
11:22 12 Oct 15

Reply #554171

re: Worst NBL television ratings in history?

I don't know anything about the ratings, past or present, but I did watch the game on Sunday on the GO and the talent on display was awesome.

I'm yet to get the app but will do this week (no mention of number of views via app.. this will grow big time as the season goes on)

I would have to say TV viewership will grow over the season as the quality on the court is so high and the team play will improve with more games.

Its very interesting to see how much improvement is still there to be made for the coverage of the game. i can only see positives really


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Wildcats views
Two years ago
11:26 12 Oct 15

Reply #554172

re: Worst NBL television ratings in history?

The figures aren't great, but they will surely improve when given a proper channel. The product is good, people will come back

www.wildcatsviews.com


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hm
Two years ago
11:27 12 Oct 15

Reply #554173

re: Worst NBL television ratings in history?

Production needs improvements and I think it will improve if Jeremy loeliger reply to my tweet is accurate


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paul
Two years ago
11:28 12 Oct 15

Reply #554174

re: Worst NBL television ratings in history?

As I've said earlier, the rounds on Fox Sports News are basically a pre-season run for the coverage. Start taking notice of the ratings in a couple of months time, then they'll start having an impact on next year's coverage.

As for FTA, given the minimal promotion of the coverage has been for Nine or Gem, 28K first up on Go is a respectable figure. Not what they'll want long term on Gem, but an OK start.


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Callisto 75
Two years ago
11:34 12 Oct 15

Reply #554176

re: Worst NBL television ratings in history?

If it's like that at the end of the season I'd be concerned but early days yet.


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Wilson Sting
Two years ago
11:47 12 Oct 15

Reply #554179

re: Worst NBL television ratings in history?

Does that include the people who watched the Live stream for free on the app? Perhaps more will tune into Fox/Nine once they have to pay for the stream.


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Baller#3
Two years ago
12:05 12 Oct 15

Reply #554185

re: Worst NBL television ratings in history?

Im telling you right now, no one even looks at channel 500, if they are channel surfing for sport they are most likely going to click 501 and search up from there.


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Baller#3
Two years ago
12:07 12 Oct 15

Reply #554186

re: Worst NBL television ratings in history?

I do not believe for a second that only a couple thousand people out of over around 6 or so million fox subscribers watched.


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Anonymous
Two years ago
12:17 12 Oct 15

Reply #554189

re: Worst NBL television ratings in history?

Email or phone the NBL


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Anonymous
Two years ago
12:23 12 Oct 15

Reply #554192

re: Worst NBL television ratings in history?

https://mobile.twitter.com/Haydenfreedom


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POP
Two years ago
12:26 12 Oct 15

Reply #554194

re: Worst NBL television ratings in history?

What is it with this 'proper channel' stuff? It keeps popping up, as though the new channels are in some way secondary. It's not about the channel, it's about the promotion. And the [viewing] pattern - i.e., people knowing when to look where.

I knew yesterday's game was on but it wasn't in the printed program I was using and so went looking for it - albeit at 3 p.m., not 2.30, when it started.

But Ch93 is as much a 'real channel as Ch9, Ch24 is as much a 'real channel' as Ch2, and so on, even if Ch7 hasn't quite worked out that, with three channels, they can actually run three different programs.

Get over it and find out [& watch] the game where and when it's on.


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Anonymous
Two years ago
12:33 12 Oct 15

Reply #554197

re: Worst NBL television ratings in history?

I don't think it's much of a surprise the game on FTA TV got a good nine times the ratings the Fox games got. It was always a silly idea to hide the league away on Foxtel and LK should've used that money to buy on to FTA TV in a bigger way than just one game a week.


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RMQ
Two years ago
13:11 12 Oct 15

Reply #554208

re: Worst NBL television ratings in history?

This forum would be better on Reddit, then a post with actual links and facts would be higher up and not lost in the discussion.

Link to sources or GTFO.


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koberulz
Two years ago
13:24 12 Oct 15

Reply #554213

re: Worst NBL television ratings in history?

The concern for me isn't that they're low, it's that they're trending down. If you've watched one NBL game, you know where to find the other NBL games. And people aren't coming back. That's not a good sign at all.

On the other hand...most TV guides didn't bother to list the NBL game on Go!, Bathurst was on, and they still managed 28,000. That's impressive.


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Anonymous
Two years ago
13:52 12 Oct 15

Reply #554225

re: Worst NBL television ratings in history?

Needs to be on channel 9 instead of a 1960's western movie! Gem is to far down the dial and it hurt the standard 3 channels flick theory of the casual viewer


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paul
Two years ago
14:52 12 Oct 15

Reply #554245

re: Worst NBL television ratings in history?

"What is it with this 'proper channel' stuff?"

It's simple POP, they're currently being shown on a channel that doesn't usually show live sport and which has an extremely low viewership, so there is a very low chance of anyone coming across it who wasn't actively looking for it.

As for trending, remember that these ratings are an estimate, the viewing habits of a couple of thousand households extrapolated across the entire metro population, so on a sample of seven there can't really be a trend.


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paul
Two years ago
14:54 12 Oct 15

Reply #554246

re: Worst NBL television ratings in history?

BTW POP I'm referring to Fox Sport News above, as others have, with the proper channels being one of Fox Sports live sport channels.


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Anonymous
Two years ago
14:57 12 Oct 15

Reply #554247

re: Worst NBL television ratings in history?

What is so hard to understand.

As a sports fan with Foxtel by default when I channel surf it is between channels 501-525 which are Fox Sports 1-5, ESPN 1-2, Eurosport & sometimes above these in the guide like Main Event for boxing, SKY for racing and beIN.

Fox Sports News is on channel 500 which you would never bother with. Being a NBL fan now I do check it but the casual wouldn't know the news channel is showing live content so continue to ignore it. Wait until NBL is shown on Fox Sports 1-5 people!


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koberulz
Two years ago
15:30 12 Oct 15

Reply #554267

re: Worst NBL television ratings in history?

Am I the only one who goes to the TV guide and presses 5 when looking for sport to watch?

And that argument doesn't really fly when game one rated so well.


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Anonymous
Two years ago
15:32 12 Oct 15

Reply #554268

re: Worst NBL television ratings in history?

I think Wednesday rated well as there wasn't any other live content on Fox Sports.

Once we got to Thursday and beyond pretty much every Fox Sports channel had live coverage going. So the total audience is split by six Fox channels.


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Anonymous
Two years ago
16:16 12 Oct 15

Reply #554293

re: Worst NBL television ratings in history?

The Fox Sports News argument is crap.

Every single NBL club posts on Facebook exactly what channel People can watch their team play on.

So does the NBL Facebook page (which has over 50,000 Likes).

So to not even get 4,000 viewers is pathetic, no matter which way you slice it


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paul
Two years ago
16:18 12 Oct 15

Reply #554294

re: Worst NBL television ratings in history?

How do you know they only had 4000 viewers?


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Anonymous
Two years ago
16:19 12 Oct 15

Reply #554296

re: Worst NBL television ratings in history?

Yeah because casual sports fans are following NBL facebook pages. Talk about missing the point.


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Anonymous
Two years ago
16:20 12 Oct 15

Reply #554297

re: Worst NBL television ratings in history?

"And that argument doesn't really fly when game one rated so well"

Of course it doesn't, what kind of marketing was there of the game on GO?


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Anonymous
Two years ago
16:22 12 Oct 15

Reply #554299

re: Worst NBL television ratings in history?

I am going off Twitter feeds, it may be approximate but 3700 is a lot different to 10 or 20 thousand.

I also sent a message to Ausmediaweek, who consistently post figures for a variety of TV shows/sports (the A League has rated from anywhere between 30k to 80k per game btw) and they mentioned that the figure is so low, it doesn't deserve a mention


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koberulz
Two years ago
16:22 12 Oct 15

Reply #554300

re: Worst NBL television ratings in history?

What does that have to do with anything?


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paul
Two years ago
16:22 12 Oct 15

Reply #554301

re: Worst NBL television ratings in history?

Koberulz, I also go to 5 but I never theme click on FSN unless I'm specifically looking for scores to a particular game played that day/night. Shows on low-rating channels usually rate low, especially when they're a product like the NBL which has a small following.


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Anonymous
Two years ago
16:23 12 Oct 15

Reply #554302

re: Worst NBL television ratings in history?

"How do you know they only had 4000 viewers?"

Looks like we've moved into conspiracy theory territory only one week in.


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koberulz
Two years ago
16:23 12 Oct 15

Reply #554303

re: Worst NBL television ratings in history?

Previous post was directed at the Anon asking about marketing for the game on Go!


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Anonymous
Two years ago
16:23 12 Oct 15

Reply #554304

re: Worst NBL television ratings in history?

Everyone was at the game. Melb Hawks got nearly a full house!!


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Anonymous
Two years ago
16:24 12 Oct 15

Reply #554305

re: Worst NBL television ratings in history?

Ratings boxes are in a small percentage of households anyway. Who knows the real ratings.


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koberulz
Two years ago
16:25 12 Oct 15

Reply #554306

re: Worst NBL television ratings in history?

paul, if you're looking at the sports section of the TV guide FSN is right there at the top. People are going to see what's listed there.

And again, game one rated well. So people are obviously aware of the NBL being on that channel, and haven't tuned back in for other games.


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Anonymous
Two years ago
16:26 12 Oct 15

Reply #554307

re: Worst NBL television ratings in history?

Read above koberulz.

Wednesday barely any other live sport on the other Fox channels. Thurs-Sun all six had live content up against FSN. Hence good Wed ratings.

Already above ppl said they start with FS1 and go up.


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Anonymous
Two years ago
16:26 12 Oct 15

Reply #554308

re: Worst NBL television ratings in history?

"Yeah because casual sports fans are following NBL facebook pages. Talk about missing the point."

I think you are missing the point ENTIRELY.

People "like" Facebook pages because they "LIKE" that product.

So they have an interest in it.

Perth have over 80,000 likes.

NBL over 50,000 likes

Melbourne and Sydney over 20k each.

So if the people "interested" in the product aren't watching it, what hope have we got?


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Anonymous
Two years ago
16:27 12 Oct 15

Reply #554309

re: Worst NBL television ratings in history?

Casual sports fans who are potential new fans. YOU are missing the point. Increased TV coverage is in hopes of attracting new eyes, the true believers will watch regardless.


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Anonymous
Two years ago
16:27 12 Oct 15

Reply #554310

re: Worst NBL television ratings in history?

"What does that have to do with anything?"

Koberulz, relax I was backing up your argument. Some here are pushing "it's on a low rating channel no one watches and no one knows it's on there" crap all of which could be applied to the game on GO and it still got far better ratings.


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Anonymous
Two years ago
16:29 12 Oct 15

Reply #554312

re: Worst NBL television ratings in history?

GO is FTA so will always get 10x what an unknown Fox channel will rate.


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paul
Two years ago
16:30 12 Oct 15

Reply #554314

re: Worst NBL television ratings in history?

We don't know the real ratings, but they are low, as expected when the deal was struck so late it had to be put on Fox Sports News, a channel which has been known to rate zero.

If they are this low at the end of the season it will up likely up the price the NBL will have to pay to keep all games live significantly. If they improve to, say, 20-30K per game maybe it becomes closer to cost neutral? If it improves out of sight maybe the NBL can ask for some rights money?

Moral of the story is what happens later in the year will matter, not in the first month of a new deal.


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Anonymous
Two years ago
16:30 12 Oct 15

Reply #554315

re: Worst NBL television ratings in history?

"GO is FTA so will always get 10x what an unknown Fox channel will rate."

End thread.


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Anonymous
Two years ago
16:31 12 Oct 15

Reply #554316

re: Worst NBL television ratings in history?

"Read above koberulz.

Wednesday barely any other live sport on the other Fox channels. Thurs-Sun all six had live content up against FSN. Hence good Wed ratings."

Riiiiight.

So in other words, when other sports are competing with the NBL, we can expect very poor ratings... Great... Bye, bye Fox Sports contract for next season


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Anonymous
Two years ago
16:33 12 Oct 15

Reply #554319

re: Worst NBL television ratings in history?

What do you expect. NBL was going up against A-League, V8 Supercars (Bathurst), World Surf League, Formula 1, President's Cup golf, ATP/WTA tennis - the last three TOP international sporting contests.


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Anonymous
Two years ago
16:34 12 Oct 15

Reply #554320

re: Worst NBL television ratings in history?

It's clear many on here have no idea how TV works.

Why do you think NBL is Wednesday-Sunday. Wed-Fri avoids the crowded weekend and gives Fox content on slower days.


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Anonymous
Two years ago
16:36 12 Oct 15

Reply #554321

re: Worst NBL television ratings in history?

"Casual sports fans who are potential new fans. YOU are missing the point. Increased TV coverage is in hopes of attracting new eyes, the true believers will watch regardless."

Really? The true believers will watch regardless?

There must not be many "true believers" then.

In fact 1917 in the whole nation for Sydney v Cairns and 3663 for Adelaide v Perth.

Yeah, tonnes of true believers


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Anonymous
Two years ago
16:37 12 Oct 15

Reply #554322

re: Worst NBL television ratings in history?

Correct. There are not many NBL fans around nowadays. Eveb less with Foxtel, how many on here actually purchased a package? Most are using free app an assessing their options.

No one but you said there are "tonnes" of true believers. There goes your argument.


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Anonymous
Two years ago
16:42 12 Oct 15

Reply #554323

re: Worst NBL television ratings in history?

Anyone who can't see that the NBL clubs are consistently telling their fans EXACTLY which channel their fans can watch the games on and yet we get two games rating under 4k, truely needs medication


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Anonymous
Two years ago
16:45 12 Oct 15

Reply #554325

re: Worst NBL television ratings in history?

"What do you expect. NBL was going up against A-League, V8 Supercars (Bathurst), World Surf League, Formula 1, President's Cup golf, ATP/WTA tennis - the last three TOP international sporting contests."

I expect more than 3663 viewers nation wide. I can assure you Foxtel do too.

Television is a business not a charity


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Benno
Two years ago
16:45 12 Oct 15

Reply #554326

re: Worst NBL television ratings in history?

Those low numbers are so hard to believe, i did my part and watched every single game. Crowd at United game was huge!


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Anonymous
Two years ago
16:48 12 Oct 15

Reply #554327

re: Worst NBL television ratings in history?

"I expect more than 3663 viewers nation wide. I can assure you Foxtel do too.

Television is a business not a charity"

Agreed. NBL can't compete with all the other live events being broadcast. You seem to think I am arguing something I'm not. I am giving reasons why the ratings are so low. Of course these low ratings will result in a bad result for coverage in future. I never said it wouldn't.


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Anonymous
Two years ago
16:49 12 Oct 15

Reply #554328

re: Worst NBL television ratings in history?

Benno if you don't have a ratings box it doesn't matter what you do.


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Anonymous
Two years ago
16:50 12 Oct 15

Reply #554330

re: Worst NBL television ratings in history?

"Agreed. NBL can't compete with all the other live events being broadcast. You seem to think I am arguing something I'm not. I am giving reasons why the ratings are so low. Of course these low ratings will result in a bad result for coverage in future. I never said it wouldn't."

Thank you, my apologies to you then.

At least someone on this forum can face some simple facts


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paul
Two years ago
16:51 12 Oct 15

Reply #554331

re: Worst NBL television ratings in history?

It's not really that surprising, because no one is watching the channel beforehand, the only viewers are NBL fans with Foxtel who hunt the game out, and not many of them are going to watch all seven games in a week. It possibly didnt help that the first game, which is always one of the highest rating games of the NBL season, was really poor.


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paul
Two years ago
16:52 12 Oct 15

Reply #554332

re: Worst NBL television ratings in history?

"Television is a business not a charity."

Which is why the NBL is paying for coverage, something that won't change without better ratings once the coverage flicks onto the live sport channels.


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koberulz
Two years ago
16:53 12 Oct 15

Reply #554333

re: Worst NBL television ratings in history?

Does Foxtel have ratings boxes? They're all connected to the Internet/phone line/whatever anyway, so I wouldn't think they'd need to?


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Benno
Two years ago
16:54 12 Oct 15

Reply #554335

re: Worst NBL television ratings in history?

Will the games be shown on foxsports1-5 at all?


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koberulz
Two years ago
16:54 12 Oct 15

Reply #554336

re: Worst NBL television ratings in history?

Have we actually established that the NBL *is* paying for coverage?


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paul
Two years ago
16:54 12 Oct 15

Reply #554337

re: Worst NBL television ratings in history?

Yes, I believe their ratings come through the same or similar system as the FTA channels.


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Anonymous
Two years ago
16:54 12 Oct 15

Reply #554338

re: Worst NBL television ratings in history?

"At least someone on this forum can face some simple facts"

followed immediately by paul:

"It's not really that surprising, because no one is watching the channel beforehand, the only viewers are NBL fans with Foxtel who hunt the game out, and not many of them are going to watch all seven games in a week. It possibly didnt help that the first game, which is always one of the highest rating games of the NBL season, was really poor."

HAHAHAHAHAHAHA. Give it up, man! Yes the casual sports fan is going to watch NBL over ATP/WTA tennis, PGA golf, V8 Supercars, A-League, EPL, etc etc. over the summer.


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Anonymous
Two years ago
16:55 12 Oct 15

Reply #554339

re: Worst NBL television ratings in history?

Foxtel ratings data are derived from Nielsen boxes just like free to air.


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paul
Two years ago
16:55 12 Oct 15

Reply #554340

re: Worst NBL television ratings in history?

Give what up man?


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Anonymous
Two years ago
16:56 12 Oct 15

Reply #554341

re: Worst NBL television ratings in history?

"Have we actually established that the NBL *is* paying for coverage?"

Yes, it's been mentioned quietly by LK and Boti.


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paul
Two years ago
16:59 12 Oct 15

Reply #554345

re: Worst NBL television ratings in history?

Koberulz, my understanding is production costs are being shared, so yes, the NBL has to fork out. I imagine the point of the review after year one of the five year deal is to assess if that distribution of costs is fair, whichever way, and adjust coverage and/or costs accordingly.

I doubt that review will even discuss these early ratings though, there'll be far more relevant data at hand from later in the season.


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Anonymous
Two years ago
17:01 12 Oct 15

Reply #554346

re: Worst NBL television ratings in history?

Fox have an option to tear up the contract at the end of the season if the NBL doesn't bring in a SE QLD based team next season.


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Anonymous
Two years ago
17:36 12 Oct 15

Reply #554350

re: Worst NBL television ratings in history?

are you sure these ratings are correct..? hard to believe that only a school full of people tuned in to the kings game..
My dad who never watched kings tuned into the game, my mates mum said she watched it and today at uni, some girl told me she decided to watch it cos she was bored... thats 3 people that i know personally that knew it was on, you tell me only a little over 1000 more across the nation decided to tune in..


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paul
Two years ago
17:42 12 Oct 15

Reply #554352

re: Worst NBL television ratings in history?

If those people don't have ratings boxes they don't count. The ratings extrapolate from around 2000 households to give national figures.


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Anonymous
Two years ago
17:43 12 Oct 15

Reply #554353

re: Worst NBL television ratings in history?

hardly any boxes out there but sadly are used to determine viability


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Anonymous
Two years ago
17:44 12 Oct 15

Reply #554355

re: Worst NBL television ratings in history?

Paul, where can we get one of these ratings boxes?


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Anonymous
Two years ago
17:45 12 Oct 15

Reply #554356

re: Worst NBL television ratings in history?

How do you know if you've got one?


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Anonymous
Two years ago
17:47 12 Oct 15

Reply #554358

re: Worst NBL television ratings in history?

It is a device attached to your TV. So if you have one you know about it.


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Anonymous
Two years ago
17:48 12 Oct 15

Reply #554359

re: Worst NBL television ratings in history?

"Okay you're you, I'm me"

"I'm me?"

"Hey, don't jerk me around fella"


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paul
Two years ago
17:56 12 Oct 15

Reply #554360

re: Worst NBL television ratings in history?

I wish I knew! Had a call two years ago to see if I was willing to have one. I said yes but never heard from them again. My household probably would have doubled the weekend's ratings!


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Mark-e-Mark
Two years ago
17:56 12 Oct 15

Reply #554361

re: Worst NBL television ratings in history?

Here are the facts.

* One week in
* On an obscure channel few watch
* First season back on Fox
* A league which is still fighting for respect
* Each game (other than Townsville) had decent crowds - further cutting into Foxtel viewership.

Are you really surprised that ratings haven't been that great?

I would say 28 K on GO when up against Bathurst and there being NO promotion is actually encouraging.


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koberulz
Two years ago
18:02 12 Oct 15

Reply #554365

re: Worst NBL television ratings in history?

The Go! number is fantastic, yes. But the Fox numbers after the first game have been low, which is a concern given the first game rating so high.

If the trend was up, or if it was just low overall, you could say people just aren't aware yet and it'll build. But that's not what's happening.


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paul
Two years ago
18:15 12 Oct 15

Reply #554373

re: Worst NBL television ratings in history?

There is no trend yet. Let's wait and see.


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Anonymous
Two years ago
18:20 12 Oct 15

Reply #554379

re: Worst NBL television ratings in history?

Adelaide v NZ 18,000
Adelaide v Perth 3663

Where were all the Perth viewers?

10k of that 18k came from Melbourne.

Very perplexing


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koberulz
Two years ago
18:21 12 Oct 15

Reply #554380

re: Worst NBL television ratings in history?

There is no trend yet. Let's wait and see.
Either there's a downward trend or the first game is a massive outlier. Either way, the "people don't know it exists" argument doesn't hold much water, and it's not a good sign.


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Anonymous
Two years ago
18:22 12 Oct 15

Reply #554381

re: Worst NBL television ratings in history?

"Either there's a downward trend or the first game is a massive outlier. Either way, the "people don't know it exists" argument doesn't hold much water, and it's not a good sign."

CORRECT


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Anonymous
Two years ago
18:28 12 Oct 15

Reply #554384

re: Worst NBL television ratings in history?

Apart from the diehards do you blame viewers for not watching? I don't. NBL is a very hard product to watch currently.


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paul
Two years ago
18:28 12 Oct 15

Reply #554385

re: Worst NBL television ratings in history?

As I've said earlier, the ratings at the moment are purely showing people who tick all three necessary boxes:

1 an existing interest in the NBL
2 a Foxtel subsription
3 a ratings box

We all know that number is low. The max was probably the maybe 10-12 viewers with boxes it took to produce the 18K figure on Weds (my maths, apologies if wrong).

The test comes when you move to the 501-505 channels and expose it to a wider audience.

At the moment that will be a struggle as interest in the NBL is small, hence why the production needs to be slick, constantly showcasing highlights and personalities to draw in new viewers.


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Anonymous
Two years ago
18:31 12 Oct 15

Reply #554386

re: Worst NBL television ratings in history?

Even if the presentation is slick the on court product is horrible. LK Group need to sort out the refs who officate as if basketball is indoor rugby!


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paul
Two years ago
18:34 12 Oct 15

Reply #554387

re: Worst NBL television ratings in history?

"Either way, the "people don't know it exists" argument doesn't hold much water, and it's not a good sign."

My post above addresses this. It's not like masses were watching on Weds, more like a dozen people with boxes if my maths is correct, probably dropping down to 0-4 for subsequent games. Someone may know specifics of numbers.


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Anonymous
Two years ago
18:37 12 Oct 15

Reply #554388

re: Worst NBL television ratings in history?

"The test comes when you move to the 501-505 channels and expose it to a wider audience."

It's currently being exposed to a wider audience on a channel in the basic package. It's probably the reason they decided to do it.


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paul
Two years ago
18:40 12 Oct 15

Reply #554389

re: Worst NBL television ratings in history?

No, Fox Sports News is one of the lowest rating channels, sometimes rating a zero. The ratings on 501-505 are much higher, hence why that will be the test.

It has started on this channel because the deal was done late and the spots on the main channels booked up.


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Mark-e-Mark
Two years ago
18:43 12 Oct 15

Reply #554390

re: Worst NBL television ratings in history?

I would like someone to find the numbers for Fox after the A league was immediately taken over and run correctly. I am sure it took a season or two to gather momentum.


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paul
Two years ago
18:56 12 Oct 15

Reply #554398

re: Worst NBL television ratings in history?

Just re Fox Sports News ratings, if you look at the weekly reports they have a consistent primetime audience share of 0.1, which means 0.05 to 0.14.

The other Fox Sports channels are consistently between 0.2 and 0.6, but go as high as 1.0. In terms of actual people, A-League broadcasts can get over 100,000, but are usually in the 30-60K range.

So the main Fox Sports channels have from 2-10 times the viewer numbers of Fox Sports News. That's why it's best to wait until the NBL heads onto 501-505 before drawing any conclusions.


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koberulz
Two years ago
18:59 12 Oct 15

Reply #554400

re: Worst NBL television ratings in history?

But that's because there's nothing interesting on. It's not an inherent problem of Fox News. And the rating for the first game demonstrates that people know it's on.


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Anonymous
Two years ago
19:01 12 Oct 15

Reply #554404

re: Worst NBL television ratings in history?

"That's why it's best to wait until the NBL heads onto 501-505 before drawing any conclusions."

There will be another set of excuses by that point. The reality is FSN is in the basic package thus available to ALL Foxtel subscribers, the Fox Sports channels are only available to people with the sports package.


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Luuuc
Two years ago
19:06 12 Oct 15

Reply #554409

re: Worst NBL television ratings in history?

Not saying that low ratings aren't a concern, but I do agree that we should wait for the season to settle in, and to get to the proper sports channels before hitting the panic button.
I know when I'm just doing some channel surfing for sport, I press 501 and then head upward from there.


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paul
Two years ago
19:07 12 Oct 15

Reply #554410

re: Worst NBL television ratings in history?

There'll be no point with excuses, just realities, if it rates poorly it will drive up costs for the NBL and probably drive down revenue from sponsorship.

"And the rating for the first game demonstrates that people know it's on."

Koberulz, the first game was probably watched by 10-12 people with ratings boxes, there is nothing to suggest a lot of people know it's on.


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Hendo8888
Two years ago
19:10 12 Oct 15

Reply #554415

re: Worst NBL television ratings in history?

You take a supporter base that's relatively small.
You put it on a subscription television station so that it further condenses the field.
Then you put it on a News station (not a station that you would generally think would show actual games), so that even if someone was inclined to watch it, they likely wouldn't think to look on that station to see if it was on.
I don't know what the advertising for the games were, but you'd have to assume they weren't great.
Those numbers are clearly appalling, but you have to look at the reasons for those numbers.
It was given a set of circumstances that were just completely unlikely to have a positive result.


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Anonymous
Two years ago
19:12 12 Oct 15

Reply #554419

re: Worst NBL television ratings in history?

Just not an exciting enough product at the moment.. now if we had 2 James Ennises on each team, that might change.


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Hendo8888
Two years ago
19:13 12 Oct 15

Reply #554421

re: Worst NBL television ratings in history?

The Melbourne game was also on during a fairly critical period in the Bathurst race. I'm a massive NBL fan and I was finding it difficult to tune away from Bathurst to watch it.


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paul
Two years ago
19:16 12 Oct 15

Reply #554424

re: Worst NBL television ratings in history?

Spot on Hendo. Now we should all cross our fingers and hope things improve in a few weeks when it goes onto the channels which sports fans actually watch, because if it doesn't improve by the end of the season we may be back to the 2-3 games per week we're used to next year.


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Anonymous
Two years ago
19:16 12 Oct 15

Reply #554425

re: Worst NBL television ratings in history?

V8 bogancars


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Dazz
Two years ago
22:45 12 Oct 15

Reply #554467

re: Worst NBL television ratings in history?

On the whole, the foxtel coverage deal is good.
I don't have foxtel, and I'm not about to subscribe for what it would cost just to watch AWAY games, but that's my choice.
At least somebody who does is guaranteed EVERY GAME LIVE which is awesome.


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Mark-e-Mark
Two years ago
03:05 13 Oct 15

Reply #554485

re: Worst NBL television ratings in history?

Someone up there said it is not exciting enough a product. It pains me to say, that so far, it hasn't been.

I love the league; I love the game. But most of the games this round I have had to labour through to watch til the end. I think the refereeing needs to be changed to allow a more free-flowing game. I also think that what we think to be a 'wealth of talent' doesn't weigh up to be as great as we think in the scheme of things.

Out of the Aussies in the Melbourne U and Illarawarra game, who is exciting? Goulding? Yes. Blanchfield? Maybe. Outside of that, there is skill but there is not exciting.

The NBL is a league filled with role players. There are a few imports and a handful of aussies who are better than that, but most NBL players (90 percent I dare say), are solid, but unspectacular.


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Anonymous
Two years ago
09:30 13 Oct 15

Reply #554514

re: Worst NBL television ratings in history?

Maybe in the Wednesday there are more people flicking around to the news channel because there's no live sport on. This is what LK was targeting with his clever scheduling


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HO
Two years ago
09:36 13 Oct 15

Reply #554515

re: Worst NBL television ratings in history?

While this topic is, as some have said, way too early considering lots of things, Paul's comments on Fox News vs 501-503 are spot on IMO.

It will be really interesting, considering what the previous poster said about clever scheduling, to see what happens when the NBL is head to head with Big Bash.


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Anonymous
Two years ago
09:59 13 Oct 15

Reply #554525

re: Worst NBL television ratings in history?

HO, you know as well as I do it will be another round of excuses. What were the excuses again when it was on Ten? Poor production? Not enough highlights? Not exciting enough commentary? Not enough advertising?


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Anonymous
Two years ago
10:18 13 Oct 15

Reply #554528

re: Worst NBL television ratings in history?

Let's not forget that the games were live and free on the NBL Live App and also Apple TV (and any other platforms that offer FSN for free or at a cheap rate). Were the ratings across these platforms included?


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Speed44
Two years ago
10:33 13 Oct 15

Reply #554531

re: Worst NBL television ratings in history?

"Maybe in the Wednesday there are more people flicking around to the news channel because there's no live sport on. This is what LK was targeting with his clever scheduling"

This is exactly what the previous head of the NBL (name escapes me now, sorry) was saying with his idea of games during the week. I know that he also wanted to play those games in smaller venues, but that also could've worked.

Of course there were a LOT of NBL fans freaking out about that idea. I thought it would've been worth a try. This league needs to think outside of normal Australian sport traditions, because it can't compete head to head it seems.

On the standard of the league, I watched the 2nd half of the MEL v ILL game, and to be truthful, I was pretty bored even though the game was close-ish. I was basically sticking with it purely to see Warrick play (that was barely worth it either).

I'm not pessimistic about the future of the league, but I don't think it will ever be a BIG sport again down here. I think aiming for an "alternative" sport (for want of a better word) is what they should be gunning for. If that means games on Mon, Tues, Wed, Thurs to get rid of viewing competition, and boutique venues occasionally, then so be it.

On ratings boxes, we had them in our house when I was younger. One with every TV in the house. They were very annoying, and after a few months, easily forgotten about. Not sure if the tech has changed since then, but I often forgot to input the fact that I was in the room watching whatever I was watching.


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Train
Two years ago
18:08 13 Oct 15

Reply #554633

re: Worst NBL television ratings in history?

http://www.botinagy.com/blog/keep-calm-ratings-arent-what-you-think/

Boti's take on the so called ratings.


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paul
Two years ago
19:38 13 Oct 15

Reply #554658

re: Worst NBL television ratings in history?

The sentiment is spot on, but in terms of how ratings are collected its not quite correct. The ratings we see for Fox come from the same OzTAM monitoring system as the FTA ratings.

This page explains the basics: http://www.oztam.com.au/OzTAMServices.aspx

FTA ratings come from 3500 households divided between the capital cities and Pay TV ratings come from 1413 homes nationally.


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Train
Two years ago
20:24 13 Oct 15

Reply #554659

re: Worst NBL television ratings in history?

I don't think I can ever take ratingss serious after knowing how small the sample rate is. Honestly how the hell can 3500 homes give an accurate indication of what 20million people are watching on TV.


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Anonymous
Two years ago
02:10 14 Oct 15

Reply #554720

re: Worst NBL television ratings in history?

When has the NBL ever had ratings...


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Anonymous
Two years ago
13:04 15 Oct 15

Reply #555085

re: Worst NBL television ratings in history?

"Honestly how the hell can 3500 homes give an accurate indication of what 20million people are watching on TV."

It's not meant to give an accurate indication. It's meant to inflate the number of viewers to entice businesses advertising during a 'popular' broadcast and they would prefer to keep it that way for obvious reasons.


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jacks
Two years ago
21:06 9 Nov 15

Reply #563073

re: Worst NBL television ratings in history?

suckd in basketball in aus is crap..even football beats it and you stupid skips media always bag football..face it aus is shite at everysport alive and hell even afl would class in that category...overweight fatasses from NBA that are 40 yr old arnt guna bring viewers,..i hope foxtel makes a massive loss on nbl its more pathetic than cricket crap but yet australia media will force us to listen and watch that garb 24/7 like they do with AFL aus [email protected] league


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Anonymous
Two years ago
21:23 9 Nov 15

Reply #563075

re: Worst NBL television ratings in history?

Try that in english please Jacks.


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Train
Two years ago
21:50 9 Nov 15

Reply #563079

re: Worst NBL television ratings in history?

LOL! This is what happens when some dude gets his sister pregnant.


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Bear
Two years ago
07:18 10 Nov 15

Reply #563110

re: Worst NBL television ratings in history?

I will try to decipher what I believe our poster Jacks is trying to say, here goes:

'You have all been hoodwinked into believing basketball is rated more highly in Australia that football, yet the foolish Australian basketball media always seems to criticise football.'

'I am flabbergasted at how poorly Australia plays sport, even the AFL is a poorly played sport on the world stage in my opinion.'

'Why is it that retired NBA players are seen as the answer to viewer ratings in the NBL, I am not unsure this is the answer, however I am totally unqualified to suggest an alternative?'

'It is obvious that the Australian media loves its cricket, however I don't like it and in fact I don’t like any Australian content on the TV, especially Foxtel because I cannot afford it due to the overbearing cost of cigarettes and beer!'

'I have a headache because I watch too much sport, oh and by the way the AFL is really my secret happy place.'

Regards to everyone, love Jacks


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Bear
Two years ago
07:19 10 Nov 15

Reply #563111

re: Worst NBL television ratings in history?

...than football...

bugger!


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Anonymous
Two years ago
10:16 10 Nov 15

Reply #563134

re: Worst NBL television ratings in history?

"Us skips", that so funny coming from a person that lives in Australia who obviously doesn't want to live here. If you don't like it go back to your cabbage eating, tent in the desert. Add rice too.


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